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Mermaid Month 2025: Ventura Harbor Village Celebrates 10th Annual Event

Dive into Ventura Harbor Village's 10th Annual Mermaid Month throughout March 2025. Enjoy free family fun, mermaid meet-and-greets, live music, and ocean activities. Discover more!

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Mermaids Return to the Harbor: Ventura Marks 10th Annual Mermaid Month With Family Fun, Live Shows and Conservation Events

Ventura Harbor Village celebrates its 10th Annual “March Is Mermaid Month” throughout March 2025, offering free, family-friendly activities — including mermaid meet-and-greets, live music, interactive crafts and themed dining — with main days on March 8 and 22.

  • What: 10th Annual “March Is Mermaid Month” at Ventura Harbor Village.
  • When: All month of March 2025; main events Saturday, March 8 and Saturday, March 22, 1–4 p.m.
  • Where: Ventura Harbor Village, 1583 Spinnaker Drive, Ventura — entry and parking are free; see the Ventura Harbor Village event page and the village home page.
  • Highlights: Mermaid meet-and-greets, dance party, live music, interactive crafts, scavenger hunt, themed food and retail, plus environmental outreach.

What to expect during Ventura Mermaid Month 2025

Ventura Harbor Village will transform into a seaside festival for the full month of March to mark its 10th anniversary of Mermaid Month. The village will feature mermaid-inspired installations, photo spots and special menus across shops and eateries to create a family-friendly atmosphere.

Two Saturdays — March 8 and March 22 — are the primary celebration days. From 1–4 p.m. on both dates, visitors can meet live mermaids, enjoy scheduled performances and try hands-on activities across the harbor. Mermaid meet-and-greets provide photo opportunities and short shows that appeal to young families and nostalgic adults alike.

Entertainment and programming

The lineup blends live music, dance and interactive shows. Headliners and family acts include a Mermaid Dance Party with DJ Darla, bubble shows by SB Bubble Guy, performances by the Anacapa Ukulele Band and tropical steel drum music. On March 22 the Pirate Ship Concert features live music by Looking West.

Hands-on stations engage kids with sensory play and creativity: an ocean-themed slime station, mermaid poster coloring, a Junior Explorers sensory bin, face painting, a glitter bar and sandcastle contests. Organizations such as Las Posas Children’s Center will operate craft booths on March 8.

Special features on the main days

March 8 highlights include a Pirate Ship Play Zone, live chalk art and a bubble house, alongside an educational booth from the Surfrider Foundation focused on ocean conservation.

March 22 will spotlight live ice sculpting of a mermaid by Chef Jean Luc of Le Petit Café & Bakery, crafting with Lakeshore Learning, and a design-your-own mermaid bracelet station.

“Entertainment paired with conservation.” The presence of groups like the Surfrider Foundation ties the festivities to ocean stewardship and kid-friendly education.

Month-long activities and shopping

For visitors unable to attend the two main Saturdays, the harbor offers month-long programming: a Mermaid Scavenger Hunt at the Mermaid Gallery with prize opportunities, mermaid-themed shopping specials and a themed marketplace across the village. Many shops will stock costumes, crowns, mermaid socks and accessories; the Mermaid Gallery plans to carry children’s costumes while supplies last.

Food, drinks and local vendors

Harbor eateries will lean into the theme with ocean-inspired menus and treats. Coastal Cone is promoting its Fishzookie, and Top This Chocolate will feature handcrafted chocolates for the month. Waterfront restaurants will offer seafood staples — fish and chips, clam chowder, calamari, fish tacos, ceviche and oysters — and venues such as Boatyard Pub are expected to serve themed cocktails like the “Siren Splash.” Some restaurants will run family deals such as “Kids Eat Free” at The Greek Mediterranean on event days.

Paid and specialty experiences

While general entry and parking are free, select activities incur fees. Paid experiences may include slime-making workshops, poster coloring stations, bracelet-making and ocean-inspired ceramics at the Pottery Market. Event listings also mention specialty options such as the chance to “swim with a mermaid” for an additional charge.

Safety, accessibility and family focus

Ventura Harbor Village is a public seaside destination with numerous shops and restaurants along the waterfront. Organizers emphasize family-friendly programming and accessibility; entry and parking remain free to lower cost barriers. Parents should note some stations are best suited to certain age groups and that select experiences require advance payment or have limited capacity.

Investigative note: attendance, economics and environmental tie-ins

Organizers report steady growth in Mermaid Month attendance over the past decade, prompting a larger 10th-anniversary program. The mix of free attractions and paid experiences is intended to broaden access while supporting vendor businesses. Local merchants benefit from themed merchandise and increased foot traffic, and the Surfrider Foundation’s participation emphasizes a deliberate tie between entertainment and coastal stewardship.

Implications for San Luis Obispo, California

Economic ripple effects: Events like Ventura Mermaid Month can draw day-trippers and weekend visitors along the Central Coast, creating potential spillover for San Luis Obispo hotels, short-term rentals and restaurants. Tourism operators in San Luis Obispo could promote combined itineraries that include harbor festivals to attract families planning a Central Coast weekend.

Family and community programming: Parks, libraries and community centers in San Luis Obispo can model low-cost ocean-themed programming — scavenger hunts, craft stations or puppet shows — for families who cannot travel.

Conservation and education: The Surfrider Foundation’s presence at Ventura’s event underscores a regional emphasis on coastal stewardship; local groups in San Luis Obispo can coordinate beach cleanups, marine science talks and kid-focused conservation workshops during March.

Small business and vendor opportunities: Artisans, food vendors and costume makers in San Luis Obispo may find seasonal opportunities by creating mermaid-themed goods or partnering with Ventura merchants.

Transit and visitor planning: With free parking at Ventura Harbor Village, regional planners might explore weekend shuttles or rideshare incentives to improve access for county residents.

Practical note for San Luis Obispo residents

San Luis Obispo families planning a visit should check schedules in advance for paid workshops or limited-capacity activities. The main event afternoons are March 8 and 22 from 1–4 p.m.; month-long activities also allow flexible visits. For the latest details, consult the Ventura Harbor Village event page or the village home page.

Event information and contacts

For full programming, vendor listings and updates, see the Ventura Harbor Village event page. Additional family-focused listings appear at Kids Guide Magazine. Parking and general venue information are available on the village home page.

Sources and verification

This article draws on the harbor’s official event announcement and community event listings. Full details and updates are available on the Ventura Harbor Village event page and the village home page. Additional programming details appear on community pages such as Kids Guide Magazine.

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Terry Mitchell

Terry Mitchell is a senior arts and entertainment writer for Times Media Service, based in the Houston bureau. Mitchell covers entertainment and cultural developments, including film, television, music, live performance and the arts in the United States and abroad. Mitchell holds a master's degree in journalism and grew up in New Brunswick, New Jersey.

Write to Terry